"I bought my domain and Squarespace account ages ago. I know how to build in the platform, but building for yourself is so dang hard! I was stuck in a cycle of decision fatigue where my branding, copy, and website were trapped in endless revision loops. I had recently booked another client and was ready to launch the second round of my group coaching program, but I was still running my business out of LinkedIn and a Google Doc. I had so much going on and no professional website to represent my work, so I finally figured: if not now, when?

The Web in a Week offer was exactly what I needed. Working with Elle was super efficient, organized, and productive, she took what felt like a mammoth task and got it done in record time. What’s so great about this process is that you’re forced to make decisions and stop waffling. When you’re self-employed, it’s so easy to get stuck, but Elle doesn’t let that happen. We had a set date to get it done, and I loved that momentum!

The transformation was instant. I booked new coaching clients within days of the website being completed, and within just three weeks of launching, I had signed two new group coaching clients paying for the original investment! My email list is now steadily building thanks to the Flodesk integration, and because of the way Elle handled the initial build, I can now easily integrate new offers and ideas myself.

I finally have a digital home for my work that I am so proud to share. I’m no longer sending people to a messy Google Doc, I’m sending them to a brand that represents me. If you know what your offer is and can clear your schedule for a week, trust me when I say just do it!"

"Before working with Elle, things were moving slowly in my coaching business. My website hadn't been updated in a long time, and I felt a bit lost with it. I never got website enquiries, and I knew something had to change. Even with my own background in design, I realised I was missing the deeper strategy needed to build a site that truly connects and sells. I needed a specialist to bridge that gap, which is why I chose to invest in Elle’s website strategy. Her messaging really resonated with me, and I could see she was a true expert in building website for coaches.

The experience was incredibly eye-opening. Elle picked up on so many strategic elements that I hadn’t even thought about, providing in-depth, well-considered suggestions. She really helped get to the bottom of what my site needed, explaining everything clearly and with a level of detail that really impressed me.

Now I feel so much more confident in my website and my messaging. I’m finally happy to send people to my site, knowing it communicates what I do really well. I’ve even noticed the way I speak about my work everywhere else, on social media and in person, has changed because I feel so much clearer.

Now, I have the peace of mind that my business is consistent across all touchpoints and that my website is working in the background without me needing to do a thing.

If you’re on the fence, go for it! Elle leaves no stone unturned and has a way of seeing the strategic gaps you might not have thought of yet. You’ll be very happy with the results.”

“Working with Elle was one of the best investments I’ve made in my business! I chose to work with her because of how powerfully she showed up online. Her Instagram and website were beautifully branded, but what really stood out was the depth. It was clear that my website would not just look good, it would be strategic, rooted in who it was for, and designed to sell. That level of intention felt completely different from anyone else I spoke to.

Before we worked together, my business had grown so much from where I started, but my branding and website had not grown with it. I would hesitate whenever someone asked to see my site because it did not reflect the level of work I was delivering. I knew I needed support to elevate it properly.

From our very first calls, I knew I was in safe hands. We went deep into my ideal client, and I could see how intentionally everything was being shaped to speak directly to them. Elle brought everything together so beautifully, and no detail was too small. She truly went above and beyond. I could not have been happier with the final result!

Since launching my new website, I have had SO many compliments on how professional and polished it looks. Even better, enquiries have been coming in from dream clients, exactly the kind of people I want to work with!! My website now positions me as a go-to expert in my industry, and I can genuinely feel the difference. One of the biggest shifts has been my confidence. I proudly share my website now with friends and peers, which is something I never would have done before. I trust that it is working for me behind the scenes and selling my offers, so I am not constantly worried about showing up on social media.

If you are a coach or service provider who feels unsure about investing, trust me when I say you should ABSOLUTELY GO FOR IT!! Elle is incredible at what she does and goes above and beyond to make sure that your website is beautiful AND sells your offers with ease. The investment will pay itself off in a matter of weeks because of the inquiries you will get from it. I was nervous before investing because I was afraid someone wouldn't be able to understand my vision or bring it to life but Elle made me a website that was better than I imagined. If you're looking for someone to create a website that will actually get you sales, then this is for you. Thank you for everything!”

“I chose to work with Elle because her expertise is so specifically tailored to the coaching space. Before we started, I hadn't even launched yet, and I was so overwhelmed with multiple ideas that I had no clear direction to get everything off the ground. I didn't want to navigate the 'trial-and-error' phase alone as a new coach, I wanted someone who could break down everything from branding to offer creation and handle the implementation part for me.

Working with Elle has been blooming. She is a true professional with systems that provided immediate clarity (something that’s so needed when you’re starting out, as can all feel very confusing!). She kept me accountable throughout the process, so the project kept moving. I was initially worried about whether someone could truly capture my personality in my branding and website, but her aesthetic taste is stunning, she reflected me perfectly.

I now have a professional presence that makes me feel like a real coach, and this has boosted my confidence greatly. I know exactly what I offer, who it's for, and why what I do is special. If you're interested in working with Elle, know that with her in your corner, your business will be seen, heard, and set up in a deeply efficient way. Most importantly, you’ll really enjoy the business development journey too, it’s not just about the end result! Thank you so much!"

“I was honestly embarrassed by my online presence before reaching out to work with Elle. My website hadn’t brought in a single lead in nearly two years, and after a few bad experiences with other service-providers, I’d lost faith in the whole process. I was even starting to think about letting my business fizzle out altogether.

From the moment we started working together, everything just clicked. Elle made the whole process smooth, positive and completely stress-free. She really understood what I wanted (even when I couldn’t fully articulate it myself).

The results have been beyond what I expected. I’ve had incredible feedback from both new and existing clients about my rebrand and website. Within just a few weeks of launching my new website, I started receiving consistent leads, and EVERY single one has followed through to become a paid client!!! My calendar is now fully booked for the rest of the year, and I’ve even been able to increase my prices without any slowdown in enquiries!!

For the first time in years, I feel confident and excited about my business again. I’m no longer anxious about how I show up online or worried about my income.

If you’re considering working with Elle but feel a bit unsure, don’t overthink it…seriously just do it. I was sceptical too after a few bad experiences and worried about whether the investment would actually pay off. But this rebrand has completely transformed my business. I couldn’t be happier with the outcome.

Elle, you’re the best - thank you for bringing my vision to life and helping me find the confidence to truly own my business again.”

“Before working with Elle, my business felt stuck in a cycle of inconsistent sales, a website that wasn’t converting, and a never-ending to-do list I didn’t have time for. I knew I needed support with refreshing my website, but also someone I could trust to help me stay consistent with my marketing.

Since working together, everything has shifted. My website now looks incredible and truly represents my brand - I finally feel proud to send people there. Within just two weeks of launching the new site, I had two discovery calls booked, which was huge for me as it had been sitting there doing nothing for ages. On top of that, with Elle’s support on my content and email marketing, I’ve been able to show up consistently, which has led to more dream clients reaching out and a big increase in revenue!!

I’ve also gained peace of mind and time back with my family. This summer, I actually took time off and still had posts going out - something I never thought possible.

Elle isn’t just talented, she’s reliable, structured, and always delivers. She combines integrity, deep knowledge, and exceptional skills in business, marketing, and design. Honestly, if you’re considering working with her…go for it! She’s the star every coach needs in their corner.”

“Before working with Elle, I was struggling to communicate my unique value to clients, and honestly my messaging felt all over the place. My branding didn’t reflect who I really am or what I offer, and navigating all of it felt overwhelming. I knew I needed clarity and direction, but I wasn’t sure how to get there.

Working with Elle completely transformed the way I approach my business. She helped me refine my branding from top to bottom and rewrote my copy using her framework, which allowed us to get super specific about my value. Now, when people visit my website, they immediately understand what I offer and why it matters.

The results speak for themselves - I’ve seen a huge increase in bookings (I’m now getting around 2-3x more than before) and client enquiries, and I finally feel confident about how I present my business online. Elle helped me clarify my target market and confidently niche my business, giving me focus, direction, and relief from the overwhelm I used to feel.

If you’re a coach or health practitioner thinking about working with Elle, I would say do it!! She’s super knowledgeable, strategic and supportive - and the impact she can make on your business is well worth the investment.”

“I chose to work with Elle because I loved her website designs and wanted something that felt genuinely professional, not just visually, but strategically. I was looking for a well-thought-through website with strong functionality, designed to turn browsers into potential clients. When she launched her Web in a Week offer, it felt irresistible. Fast results, high quality, and a price point that actually felt realistic.

Before working together, my business lived almost entirely on Instagram. I wanted a proper online ‘home’ for my offers - somewhere I could share my work in more depth and present it in a polished, professional way. The process itself brought so much clarity and helped me translate what I do into aligned words, images, and colours.

Working with Elle was structured, efficient, and refreshingly no-nonsense. She gets things done. Since launching my website, I’ve already received two client enquiries for an event, which felt like a strong sign I’m heading in the right direction. I now have a website I’m genuinely proud to share and supports new collaboration opportunities.

If you’re a coach considering working with Elle, I’d say go for it! You’ll walk away with a beautifully designed website, thoughtful branding, and clear messaging that helps potential clients truly understand and value what you offer.

Thank you Elle!! I really love my new website.”

“I chose to work with Elle because I loved the look and structure of her websites and design work. When I recently started my business, I initially thought I could do everything myself to ‘save’ money, but I quickly realised it would take forever and wouldn’t have the same impact. I decided it was worth investing in an expert.

Working with Elle was such a clear and structured process. She understood my vision and translated it beautifully into visuals. Our communication and feedback process was direct and effective, which helped the design evolve in exactly the way I hoped for.

Since working with Elle, I’m finally visible online. The website has made it easier to communicate with clients and helped me define and narrow my offers and focus even more. I’m fully booked, and now feel proud running my business and speaking to new clients, knowing I have a professional online presence supporting me.

If you’re considering working with Elle, I’d say: you get so much more than a website. The real value is in the process itself - defining your business strategy, clarifying your offer, and building a brand that speaks to the right clients. It makes creating a website and graphic identity so much easier and more effective than doing it yourself.

Elle is fast, articulate, and also brilliant with words. So many people have told me they love my website and social media, and that the messaging feels spot on. Thank you so much Elle, for everything you’ve helped me achieve!”

“I chose to work with Elle because her portfolio instantly stood out - creative, versatile, and clearly rooted in strategy. I also loved how flexible her services were, and I was really drawn to the strength of her own brand. You could just tell she got it.

Before working together, I’d spent months trying to build a brand that felt like me. I’d been playing endlessly in Canva - colours, fonts, layouts, but nothing really landed. It all looked a bit flat and DIY. Even though I’ve got a solid background in building product brands, I realised I needed a fresh, professional perspective on my coaching brand. Someone who could bring it to life and reflect the depth of the work I do.

Now I feel so much more confident. I have a clear visual direction, which has made everything - from Instagram posts to sales pages - quicker and easier. But honestly, the most powerful part was the deep foundational work we did together. Elle helped me get really clear on what sets me apart, and now I know exactly how to highlight that in my messaging to connect with the right people and convert them into paying clients.

Everything finally feels aligned. I feel grounded, relaxed, and confident - in my brand and in how I show up as a coach. It was worth EVERY penny.”

"I chose to work with Elle after a glowing recommendation - and because she has that get-it-done energy that I REALLY needed. Before we started, I was stuck in a fog of too many ideas and no focus. I really lacked clarity and direction and was feeling very overwhelmed.

Working with Elle helped me gain the clarity, confidence and momentum I desperately needed to get start my business and get it off the ground. I now feel so empowered, hopeful, and genuinely excited about where I’m heading. If you’re anything like me - overwhelmed by ideas and unsure how to actually move forward…Elle will help you gather your thoughts, find a clear direction, and bring something concrete, beautiful, strategic and truly personal to life.

I’m so grateful for my beautiful, unique branding and website. Elle truly listened, understood what I needed, and helped me untangle the chaos I was in, with so much support and care This process was the kick-start I didn’t even realise I needed, and it’s made such a difference. Thank you so much Elle!”

"Working with Elle again was a no-brainer. We’d worked together before, so when it came time to uplevel my business, I knew exactly who to call. Before working with Elle, I was struggling with clarity - especially around my target audience, and my website felt messy and misaligned. It didn’t reflect the professional coach I am.

Now I know who I’m speaking to, and I feel so much more confident sharing my website in networking spaces and with potential clients. The design reflects my personality and professionalism perfectly - and clients have even commented on how polished and clear it feels.

The best part is that I finally feel proud to share my site rather than hiding behind it, and that shift alone has helped generate more income.

Elle made the whole process feel easy. She's professional, deeply knowledgeable, and leaves no stone unturned. She’s incredibly organised, always available for questions, and genuinely supportive throughout the journey.

If you are considering working with Elle, take the leap - you’ll be so glad you did. THANK YOU SO MUCH!!!”

“I first discovered Elle’s impressive brand on LinkedIn and was immediately drawn to the style and success she’d achieved for her clients. At the time, I was brimming with ideas for my coaching business but found myself overthinking every detail, struggling to transform my vision into a clear, coherent strategy.

Enter Elle: with her signature blend of expertise and calm, she broke down what felt like a mammoth project into a focused, step-by-step process.

Together, we defined my niche, pinpointed my ideal client, honed my messaging, and built a rock-solid brand foundation. The result was a beautiful brand strategy that perfectly captured who I am as both a coach and a professional.

Launching my business online with such credibility and authority filled me with this new sense of confidence and empowerment. It wasn’t long before my brand resonated with my ideal clients, accelerating attraction and boosting sales faster than I ever imagined! I felt an immediate sense of relief knowing that my brand strategy was in expert hands, and by the end of our partnership, I was brimming with excitement and self-assurance - my authentic self shining through every detail.

If you’re overwhelmed by your ideas or pressed for time, I wholeheartedly recommend Elle. She’s the partner who turns your vision into reality.”

"We chose to work with Elle because we had seen the incredible work she’d done for other businesses and knew she was the perfect fit. Before working with her, our branding and website felt outdated and lacked the modern, professional, and fun vibe we wanted.

Since collaborating with Elle, our online presence has levelled up in every way. It now reflects who we are as dating coaches and entrepreneurs, and it’s given us a huge confidence boost. Not only does our new branding and website look great, but it’s also helped us attract more dream clients. We’ve seen an influx of applicants for our 1:1 program since launching the new site, and we’ve been contacted for a lot of collaborations & partnerships!

Elle has an amazing ability to understand what your brand really stands for and bring it to life through both design and messaging that feels aligned. We’re proud, confident, and thrilled with the branding and website she’s created for us. If you’re thinking about working with Elle, go for it - it's an investment that you won’t regret."

“I first connected with Elle through her LinkedIn posts, and something just clicked. She didn't just talk about strategy, she looked like she was actually living it, and after working together, I can confirm she absolutely does!

Before Elle, I was spinning my wheels trying to niche down. My messaging felt broad and blurry. But now I have so much clarity, I finally understand exactly how to talk to my target market, where they’re at in their journey, and how I can uniquely bridge the gap for them. That shift in perspective gave me a massive boost of confidence I didn't know I was missing. Honestly, the whole process felt like grabbing coffee with a knowledgeable friend. It was seamless, easy, and actually fun! If you’re on the fence, take this as your sign: you can’t do everything alone. Just do it!"

“Before working with Elle, I struggled to communicate what I do in a way that felt true and right for me. This constant challenge made me frequently change my direction and messaging.

After we started working together, my messaging became clearer, and I suddenly had a direction that felt right and aligned with what I truly do. As a result, I began receiving more leads and even gained a few more clients right away. It has been an amazing experience, and I am so happy that I invested the money to do this work with her. Thanks to Elle's guidance, I have created a program that I am proud of and can already see it reaching people in ways I never thought possible.

To anyone considering working with Elle, I say: do it! It is worth both the money and the time. If you are looking for your niche but don't know where to start, Elle is the perfect person to guide you. She will help you find your words and your people. Just trust her work—she is that good!

I have loved working with Elle and am incredibly grateful for her guidance. She helped me not to overthink things and stay true to my niche.

Working with Elle has been the best thing I have done for my business in a long time. She managed to help me find what many others could not, and I am forever grateful for that. I really hope we get a chance to work together again.”

"Working with Elle was an absolute game-changer for my business. Before working together, my biggest challenge was finding clarity in a saturated market. I needed to position my brand uniquely to stand out.

After working with Elle, everything changed. Not only did I confidently give my website a makeover, but I also landed some really exciting partnerships and upped my rates without hesitation. With this new clarity, my online presence got a major upgrade. Creating content and brainstorming social media ideas is now a breeze because I know exactly what my audience wants and needs.

If you're feeling lost in the world of branding and growing your business, Elle is your go-to expert. She breaks down complex tasks into manageable steps and helps you see the bigger picture clearly. Elle is extremely organized and she guides you through the entire process with ease.

Working on my brand story with Elle was a big “wow” moment for me - she made me sound cool and professional in a way I couldn't have done myself. Having all the done-for-you messaging from Brand Breakthrough made building my website a piece of cake.

I couldn't be happier with the results, and I wholeheartedly recommend Elle to anyone who's serious about taking their brand to the next level."

“I initially discovered Elle on Instagram, and what immediately drew me in was her ability to communicate in a straightforward and impactful manner.

Before working with Elle, my business faced some significant challenges. Marketing was a constant struggle, and I found it difficult to get clients to notice me.

Everything changed after I started working with Elle! The results have been remarkable. I now attract dream clients and they come to me because they see me as the solution to their needs!!!

My message around what I offer is now crystal clear, clarifying this was of utmost importance to me. While I always knew what my services were and how I helped people, having it articulated in such a clear and impactful way has made a world of difference.

I’ve seen a significant increase in leads from my website compared to before and social media, which used to be a daunting task, has become much more manageable. The process of listening to my clients and understanding why they chose me was sooo valuable. I now feel so much more confident charging the premium rate my services are worth.

I feel incredibly optimistic and excited about what the future holds for my business. To anyone thinking about working with Elle, I wholeheartedly recommend it., it's worth the investment. Trust her process; she truly knows what she's doing!

I want to express my gratitude to Elle. I genuinely wish I could have her assistance regularly. Thank you for everything! 😊”

“Before hiring Elle, our biggest challenge was defining the identity and positioning of our company. Elle helped us nail this. She helped us to assess the current market landscape and we discovered that so many of our competitors look and sound very similar. Elle was able to identify a space in the market we could uniquely cater to. This has allowed us to stand out and showcase why we are different.

Working with Elle has left me feeling both calm and very excited about the future. The Brand Strategy part of the process, in particular, was a game-changer. It was a seamless experience, and the results are nothing short of amazing. Our path forward has been made significantly easier because of our collaboration and I feel a sense of calmness, no more panic or uncertainty.

To anyone considering working with Elle, I can't recommend her enough. She has an amazing ability to define a clear path for your company's future. Her expertise in structure, combined with her exceptional design skills, is truly unique.”

“Working with Elle was a pleasure, she helped me gain clarity about my business, its purpose and its target audience while also creating spot-on brand design and packaging.

The brand strategy aspect of the project was incredibly valuable for me as a solo entrepreneur. Elle, with her outside perspective and willingness to question, helped me refine the direction of my business in a clear and concrete way that I can use throughout all areas of launching and growing my brand.

I highly recommend working with Elle, it's a worthwhile investment.”

"Working with Elle has been a game-changer for my business. She has only transformed my branding and website but also revolutionised my approach to social media.

Before collaborating with Elle, I struggled to create visually captivating social media posts and structure my content effectively. However, Elle provided me with invaluable guidance on how my posts should look, as well as a content strategy tailored to my audience.

I also faced challenges with making my logo and brand colours appealing to my target market. Thankfully, Elle's design skills brought my vision to life, creating a brand that perfectly resonates with my audience.

Overall, working with Elle has simplified my work and elevated my business. I recommend her services to anyone seeking efficiency, expertise, and a collaborative approach. She effortlessly incorporates your ideas and vision while providing invaluable guidance and support."

"Elle has played a critical role in shaping my professional branding as an Executive Coach.

She quickly understood my values and crafted a brand that reflects me, my work and the target market I am trying to attract.

Elle has helped me create a professional, beautiful website and brand identity that I am very proud to share with potential clients.

She’s made it possible for me to find my confidence in presenting myself online. Every small business owner needs a creative like Elle in their corner."