Branding and websites that don’t just get seen. They get clients.
FOR FEMALE COACHES AND SERVICE PROVIDERS WHO ARE DONE BLENDING IN.
Stop apologising for your website and start owning your authority.
Right now, your online presence feels… off. It doesn’t reflect the results you get or the premium experience you deliver. You’ve outgrown your "early days" brand, but your website is still stuck there… quietly sabotaging your growth and capping your sales.
Every day it stays that way, you’re carrying a mental load you don’t need. I get that "this isn't me anymore" feeling. It’s the friction that stops you from showing up fully and attracting the high-level opportunities you deserve.
I help coaches and service providers close the gap between how good they are and how they look online. We’ll build a brand and website that work together to:
— Attract ready-to-invest dream clients before you ever hop on a discovery call.
— Communicate your value instantly through strategic visuals and magnetic copy.
— Eliminate "site-shame" so you can focus on your clients and your next big move.
Think of it as a total identity upgrade: Strategic branding, high-conversion copy, and a beautiful website, all handled by one expert.
My client have been featured in:
TESTIMONIALS
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TESTIMONIALS /
“The results speak for themselves - I’ve seen a huge increase in bookings (I’m now getting around 2-3x more than before) and client enquiries.”
“And I finally feel confident about how I present my business online. Elle helped me clarify my target market and confidently niche my business, giving me focus, direction, and relief from the overwhelm I used to feel.”
LOUISE TJERNQVIST — FUNCTIONAL HEALTH PRACTITIONER
“Within just a few weeks of launching my new website, I started receiving consistent leads - and EVERY single one has followed through to become a paid client!!!”
“My calendar is now fully booked for the rest of the year, and I’ve even been able to increase my prices without any slowdown in enquiries!!”
ANGELLA ALEXANDROU — THERAPIST FOR NEURODIVERGENTS
“just two weeks after launching my new site, I had two discovery calls booked, which was huge for me as it had been sitting there doing nothing for ages.”
“Since working together, everything has shifted. My website now looks incredible and truly represents my brand - I finally feel proud to send people there!”
SOFIA VON CELSING — WELLBEING & PERFORMANCE COACH
FREEBIES
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FREEBIES /
FIND YOUR LEAD LEAK
Your online presence is either building trust or quietly sabotaging your ability to sign new clients. This Lead-Leak Audit is for coaches and service-providers to identify the friction points in your brand, website, and copy that are quietly capping your authority and sales.
WORK WITH ME
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WORK WITH ME /
01 — DESIGN IN A DAY
Your DIY logo did its job starting out. But now, it’s holding you back. Every day your brand doesn’t feel professional, clients hesitate, and you second-guess yourself. In one focused day, I’ll design a scroll-stopping logo, sleek colour palette, modern typography, and mini brand guide.
02 — WEBSITE IN A WEEK
For coaches and service providers ready for a website and brand that truly reflects their value - whether you’re starting from scratch or have outgrown your DIY phase. In just one week, I’ll create a beautiful, strategic, and authentic website that connects, converts, and showcases your expertise.
03 — THE COMPLETE GLOWUP
You’ve built your business, but your brand and website haven’t kept up. This fully custom, high-converting rebrand positions you as the premium expert you already are - attracting dream clients, justifying higher prices, and finally making you proud to share your site and be seen online.
04 — CLICKS TO CLIENTS
Your website looks okay… but it’s not booking clients. In one focused day, we’ll fix what’s blocking conversions, create a clear update plan, and turn your site into a client-attracting tool, without a full redesign.
ABOUT ME
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ABOUT ME /
BRITISH BRAND & WEB DESIGNER LIVING IN STOCKHOLM SINCE 2018.
HEY, I’M Elle
I build the digital homes for the industry’s next leaders.
You’ve spent years honing your craft and changing lives. You are no longer "just starting out," and your brand and website shouldn't look like it, either.
I help high-impact coaches and service providers transform their "best-kept secret" status into a visible, high-authority presence. We don’t just fix a messy website… we build a strategic, scroll-stopping asset that does the heavy lifting for you, so you can stop "selling" and start leading.
Your work is world-class. It’s time you had an online home that matches.
11,000+
Followers on LinkedIn
4+ years
Designing for coaches & service providers
300+
Discovery calls booked for clients via websites